shopify
Most Shopify wallet setups break in the same place: the pass promises a discount the checkout has never heard of. Here is the setup, the code behaviour, and the test journey to run before you turn it on.
shopify
The 24-72 hour window after delivery is the highest-leverage retention moment on Shopify. Wallet passes turn it into a tangible, time-stamped reason to come back and drive the second order.
shopify
Loyalty apps ask customers to install something. Most won't. Wallet passes deliver the same rewards via apps customers already have, and the engagement and cost maths are dramatically better.
shopify
Your customers are already photographing your products. The system to collect those photos directly - with rights cleared and a reward delivered - is what most Shopify F&B brands are missing.
shopify
Real customer photos in Meta ads consistently outperform studio imagery for fashion brands. Here's how to build a licensed customer content library on Shopify that compounds with every order.
shopify
AI creative is everywhere. Every Shopify store has access to the same tools. The merchants winning in 2026 are the ones with something different - real customer content. Here's how to build a systematic strategy for collecting, owning, and using it.
shopify
Before-and-after content from real customers converts better than any studio creative in beauty. Here's how Shopify beauty and skincare brands collect it directly, clear the rights, and build a library that drives sales.
shopify
Most Shopify merchants are told to use branded hashtags. Here's why that strategy fails - and how direct CGC collection reaches 100% of your customers, clears the rights automatically, and builds a library that compounds.
shopify
Points vs content rewards: one generates retention, the other generates retention plus marketing assets plus customer insights. Here's the breakdown.
Customer Engagement
Run a customer photo contest with reward-by-selection. Pick winners, keep all content rights-cleared, build community, and drive repeat submissions.
push notifications
A wallet card delivered at form submit stays on their phone, opens a push channel, and keeps your brand present. Here's how.
ugc
Square merchants process millions of transactions but capture almost none of the customer content that comes with them. Here's how to build a rights-cleared content library that compounds, and why 2026 is the year to start.